江偉裕 教授
職稱: 教授
現職: 教授
電話: 03-2118800 # 5402
學歷: 美國伊利諾大學香檳分校企業管理博士
專長領域: 行銷科學、供應鏈管理、服務運營管理,行為經濟,產品線設計及動態定價策略
簡介
江偉裕教授曾任香港城市大學商學院教授、MBA主任及運營與供應鏈管理碩士課程總監,並榮獲傑出教師獎。此外,江教授亦曾於美國馬里蘭大學,南伊利諾大學及伊利諾大學任教。在學界任職之前,他曾於美國芝加哥一家跨國企業擔任專業顧問。江教授於美國伊利諾大學取得企業管理學碩士及哲學博士學位,擁有深厚的理論基礎與豐富的實務經驗,並曾為多家中外企業提供管理諮詢服務。他在國際權威學術期刊上發表過數篇具高影響力的論文,研究領域涵蓋運營決策分析、市場行銷、產品定價定位策略及供應鏈管理等。江教授亦曾獲史丹佛大學評選為全球前2%頂尖科學家。
學術經歷
- 香港城市大學 數據分析與營運系 教授
- 香港城市大學 商學院 MBA主任
- 香港城市大學 營運與供應鏈管理碩士課程主任
- 香港城市大學 管理科學系 助理教授,副教授及教授
- 美國馬里蘭大學 資訊系統系 助理教授
- 美國南伊利諾大學 管理系 講師
- 美國伊利諾大學香檳分校 企業管理系 講師
期刊論文
- Wang, R.; Wang, Q.; Chiang, W.Y.K. (2024). Optimal promotional mix and pricing when faced with uncertain product value. European Journal of Operational Research, 313(2), 637–651.
- Zhang, J.; Chiang, W.Y.K. (2020). Durable goods pricing with reference price effects. Omega, 91.
- Zhang, J.; Chiang, W.Y.K.; Liang, L. (2014). Strategic pricing with reference effects in a competitive supply chain. Omega, 44, 126–135.
- Kacen, J.J.; Hess, J.D.; Chiang, W.Y.K. (2013). Bricks or Clicks? Consumer Attitudes toward Traditional Stores and Online Stores. Global Economics and Management Review, 18(1), 12–21.
- Chiang, W.Y.K. (2012). Supply chain dynamics and channel efficiency in durable product pricing and distribution. Manufacturing and Service Operations Management, 14(2), 327–343.
- Xu, K.; Chiang, W.Y.K.; Liang, L. (2011). Dynamic pricing and channel efficiency in the presence of the cost learning effect. International Transactions in Operational Research, 18(5), 579–604.
- Chiang, W.K.; Feng, Y. (2010). Retailer or e-tailer? Strategic pricing and economic-lot-size decisions in a competitive supply chain with drop-shipping. Journal of the Operational Research Society, 61(11), 1645–1653.
- Chiang, W.Y.K.; Li, Z. (2010). An analytic hierarchy process approach to assessing consumers' distribution channel preference. International Journal of Retail and Distribution Management, 38(2), 78–96.
- Chiang, W.Y.K. (2010). Product availability in competitive and cooperative dual-channel distribution with stock-out based substitution. European Journal of Operational Research, 200(1), 111–126.
- Feng, Y.; Guo, Z.; Chiang, W.Y. (2008). Optimal digital content distribution strategy in the presence of the consumer-to-consumer channel. Journal of Management Information Systems, 25(4), 241–270.
- Chiang, W.K.; Feng, Y. (2007). The value of information sharing in the presence of supply uncertainty and demand volatility. International Journal of Production Research, 45(6), 1429–1447.
- Chiang, W.Y.K.; Zhang, D.; Zhou, L. (2006). Predicting and explaining patronage behavior toward web and traditional stores using neural networks. Decision Support Systems, 41(2), 514–531.
- Chiang, W.Y.K.; Monahan, G.E. (2005). Managing inventories in a two-echelon dual-channel supply chain. European Journal of Operational Research, 162(2), 325–341.
- Chiang, W.Y.K.; Chhajed, D.; Hess, J.D. (2003). Direct marketing, indirect profits: A strategic analysis of dual-channel supply-chain design. Management Science, 49(1), 1–20.